Movie Shop Business

Type: Entertainment Services (Movie Rental),

Key Product/s for Sale: Rental of movies and television series on DVDs.

Technology Considerations:

1. A fast computer with an internet connection for downloading and copying movies
2. Duplicator for copying multiple disks simultaneously
3. External hard disk for storage
4. CD-burning software.

Market for the Product/s:

1. Individuals seeking affordable access to the latest movies and television series
2. Residents in areas with limited internet access or subscription services
3. Students and movie enthusiasts

Key Inputs into the Business:

1. Initial investment capital: Kshs 50,000 to Kshs 100,000
2. Rental space for the shop
3. Licensing fees and permits
4. Equipment including computer, duplicator, LED TV, woofer, furniture, and stationery
5. Inventory of blank DVDs for copying movies
6. Miscellaneous items such as movie posters and envelopes.

Product Preparation Process:

1. Obtain necessary licenses and permits
2. Set up shop in a strategic location with high foot traffic
3. Purchase equipment and inventory
4. Obtain movies through online distributors or purchase from friends for duplication.

Quality Considerations:

1. Ensure availability of latest and popular movies and television series
2. Provide excellent customer service
3. Maintain equipment for optimal performance.

Cost of Investment:

1. Rental costs: Ksh 25,000
2. Computer Desktop: Ksh 20,000
3. MSK License: Ksh 4,000
4. Business Permit: Ksh 7,000
5. KFCB License: Ksh 5,000
6. External hard disk: Ksh 10,000
7. CD-burning software: Ksh 5,000
8. Miscellaneous: Ksh 5,000

Required Operational Infrastructure:

1. Rental space in a strategic location
2. Computer with internet connection
3. Duplicator for copying DVDs
4. LED TV and woofer for viewing
5. Furniture (table, chairs, or benches)
6. Stationery for packaging DVDs
7. Movie posters for promotion

Most Suitable or Viable Location of the Business:

1. Near bus stations, residential areas, town centers, colleges or campuses, and shopping centers
2. Areas with high foot traffic and accessibility.

Potential Sources of Investment Capital:

1. Personal savings
2. Microfinance organizations
3. Borrowing from friends or relatives.

Requirements for Effective Management:

1. Skilled management team for business operations
2. Knowledgeable staff to handle transactions and customer inquiries
3. Compliance with licensing regulations and guidelines.

Role of Mobile Phone and ICT in the Business:

1. Utilization of Internet for movie downloads and customer communication.
2. Potential for online promotion and marketing.

Statutory Regulations and Licenses:

1. Single Business Permit from county government
2. Public Performance License from Music Copyright Society of Kenya
3. Film/Video Regulatory License from Kenya Film and Classification Board.

Pricing:

1. Competitive pricing based on market rates and service quality
2. Rental charges for DVDs with potential for discounts or promotions.

Profitability:

1. Daily earnings of Ksh 2,000 to Ksh 3,000 in a suitable location
2. Monthly profit of approximately Ksh 30,000.

Next Steps to Take:

1. Secure initial investment capital and rental space
2. Obtain necessary licenses and permits
3. Purchase equipment and inventory
4. Promote business through marketing strategies
5. Ensure excellent customer service and management practices