Mini Supermarket Business

Type: Retail Trading

Key Product/s for Sale:
1. Household items
2. Groceries
3. Fresh produce
4. Bakery products
5. Soft drinks
6. Kitchenware
7. Clothing
8. Stationery

Technology Considerations:
Point of Sale (POS) system for efficient transactions
Inventory management software for tracking stock levels

Market for the Product/s:
Residential areas in fast-growing towns
Near colleges, universities, and petrol stations

Key Inputs into the Business:
Initial stock investment
Rental space for the store
Licenses and permits
Branding and marketing expenses

Product Preparation Process:
Procurement of goods from suppliers
Organizing and displaying products on shelves
Regular restocking to maintain inventory levels

Quality Considerations:
Ensuring freshness and quality of perishable items
Offering a diverse range of high-quality products

Cost of Investment:
Startup capital: Ksh 800,000
Rent: Ksh 40,000
Licenses: Ksh 15,000 including Company Registration and business permit Cost varies according to the size of business, county, and industry, Fire and safety certificate

Stock: Ksh 500,000 Refer to key products of sale
Branding and Partitioning: Ksh 100,000
Marketing: Ksh 50,000 Including advertisements, flyers, e-flyers, and Social media marketing on Facebook and Instagram
Infrastructure of the space: 80,000 Including shelving, Cash register and lighting.

Required Operational Infrastructure:
Spacious retail space
Shelving units for product display
Cash register or POS system
Fire safety equipment
Adequate lighting and ventilation

Most Suitable or Viable Location of the Business:
Residential areas in fast-growing towns
Near colleges, universities, and petrol stations

Potential Sources of Investment Capital:
Personal savings
Business loans from financial institutions
Investments from partners or investors

Requirements for Effective Management:
Efficient inventory management
Customer service training for staff
Compliance with legal regulations and licenses

Role of Mobile Phone and ICT in the Business:
Communication with suppliers and customers
Use of POS system for transactions
Online marketing through social media platforms

Statutory Regulations and Licenses:
Business name registration
Single business permit
Health license
Fire and safety certificate
Advertising signage license

Pricing:
Competitive pricing strategy to attract customers
Regular review of prices to remain competitive in the market

Profitability:
Profit margin is typically between 15% and 30%
High demand for mini supermarkets in residential areas

Next Steps to Take:
Secure necessary licenses and permits
Procure initial stock and set up store infrastructure
Implement branding and marketing strategies
Ensure efficient management and customer service