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5 May 2025

Full-Time HORECA SALES AGENTS

Brites Management – Posted by YAKAZI NETWORK Nairobi, Nairobi County, Kenya

Job Description

 

JOB TITLE

 

HORECA SALES AGENTS

NATURE OF JOB FULL TIME
INDUSTRY FMCG
SALARY KSHS.40,000 PLUS COMMISSIONS
JOB LOCATION INDUSTRIAL AREA

DUTIES AND RESPONSIBILITIES

Client Acquisition & Relationship Management:

  • Proactively identify and approach potential Horeca clients (hotels, restaurants, cafés) to present company products.
  • Build and nurture long-term relationships with key decision-makers (chefs, procurement managers, restaurant owners, etc.).
  • Conduct regular site visits and client check-ins to ensure high levels of customer satisfaction.

Sales Strategy & Execution:

  • Develop and implement effective sales strategies tailored to the Horeca channel to achieve monthly and quarterly targets.
  • Analyze customer needs and recommend suitable products or solutions that align with their business goals.
  • Manage the full sales cycle – from prospecting and pitching to negotiating terms and closing deals.

Product Knowledge & Presentation:

  • Maintain up-to-date knowledge of the company’s product portfolio, pricing, and promotions.
  • Conduct product demos, tastings, or samples as needed to support client decision-making.
  • Communicate product benefits, usage, and key differentiators clearly to clients.

Market Intelligence & Competitor Analysis:

  • Monitor industry trends, customer preferences, and competitor activity in the Horeca space.
  • Provide feedback to management on market gaps, emerging needs, and potential growth opportunities.
  • Suggest new products or improvements based on market feedback and client requests.

Order Management & Coordination:

  • Work closely with the operations and logistics teams to ensure timely processing and delivery of customer orders.
  • Track orders, resolve delivery issues, and coordinate with warehousing to maintain optimal stock levels.
  • Ensure client orders are accurately captured, invoiced, and documented in internal systems.

Revenue & Payment Follow-Up:

  • Drive consistent revenue growth through upselling and cross-selling.
  • Follow up diligently on outstanding invoices and support the finance team in ensuring timely collections.
  • Address client concerns regarding pricing, discounts, and credit terms in line with company policies.

Reporting & Administration:

  • Maintain accurate and up-to-date records of sales activities, leads, customer interactions, and pipeline status.
  • Submit weekly and monthly sales reports to the Sales Manager with insights on performance and challenges.
  • Participate in regular team meetings, training sessions, and performance reviews.

 

KEY REQUIREMENT SKILLS AND QUALIFICATIONS

  • Diploma in Business Management, Marketing, or a related field
  • Minimum 2-3 years of experience in sales, specifically selling FMCG products to Horeca clients
  • Strong negotiation, communication, and interpersonal skills
  • Proven ability to close sales and achieve targets
  • Self-motivated, goal-oriented, and capable of working independently
  • Familiarity with the Horeca landscape in the Industrial Area and surrounding regions is an added advantage

 

HOW TO APPLY

  • If you meet the above qualifications, skills and experience share CV on jobs@britemanagement.com
  • Interviews will be carried out on a rolling basis until the position is filled.
  • Only the shortlisted candidates will be contacted.

 

How to Apply

HOW TO APPLY
  • If you meet the above qualifications, skills and experience share CV on jobs@britemanagement.com
  • Interviews will be carried out on a rolling basis until the position is filled.
  • Only the shortlisted candidates will be contacted.

Job Types: Full-Time.

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